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embracing the past through a confident future

web strategy brand design print


Embracing the past through a confident future.

After 15 years of building partnerships and recently opening an office in Auckland. Layer3 approached Ocular to move them into 2020. Ocular worked closely with Layer3 to create a unified identity that brought together the best of its heritage with the innovation and strategic I.T. partnership it’s known for today. 


We created a visual language that could flex across the tech space and into the hearts and minds of business leaders. Bold confident colours challenge the more static colourspace of the I.T. industry, and the no techno babel language brings life and vitality to a trustworthy and strategic partner.


All of it works together to create a brand experience that is energetic and approachable.