Co-led by Te Puni Kōkiri (TPK) and Ministry of Justice (MoJ), The Whenua Māori Programme supports Māori freehold landowners and their whānau to make the journey and realise their whenua potential and opportunities.

We created a suite of digital tools and resources to support whenua investment, planning, and landowner aspirations to govern and develop their whenua. In addition a mark was developed making the Tupu project recognisable to stakeholders.